Know Your Numbers

Do you know how much revenue your business earned last month? How much you spent? Which expenses are increasing—and which products or services are generating the most income?

You do not have to be an accountant to understand your business’s finances, but you do need accurate, organized, and up-to-date records.

When your bookkeeping is current, you can quickly answer important questions such as:

• Is my business making a profit?

• Do I have enough cash to cover upcoming bills?

• Which expenses are increasing?

• Are customers paying their invoices on time?

• Which products or services are performing well?

• Can I afford to hire, purchase equipment, or expand?

• Am I setting aside enough money for taxes?

Without reliable records, business decisions can become guesswork. You may see money in the bank and assume the business is doing well without accounting for unpaid bills, upcoming taxes, loan payments, or other obligations. You might also overlook spending patterns that are quietly reducing your profit.

Good bookkeeping turns everyday transactions into useful financial information. Regularly reviewing reports such as your profit and loss statement, balance sheet, accounts receivable report, and cash flow statement can help you identify trends, prepare for challenges, and recognize opportunities.

Bertelli’s Bookkeeping helps small business owners organize their financial records and better understand what their numbers are telling them.

Clear numbers lead to informed decisions—and informed decisions help build a stronger business.